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mjau-mjau
X3 Wizard
Topic Author
Posts: 11337
Joined: 30 Sep 2006, 07:37

imagevuex.com will soon become photo.gallery

13 May 2016, 10:36

Hi All.

I just wanted to drop a note to let you all know that it is likely our beloved domain www.photo.gallery will soon change- and redirect to a new domain name www.photo.gallery. It will still be Imagevue, same product, same people, but new domain name :)

1) Although imagevue has become a brand name over time, "imagevue" is not an English word, and was really just a hastily chosen domain name over a decade ago before Imagevue actually grew into a serious concept.

2) photo.gallery is a really neat domain name, very much on target for what we offer.

I know it will be a huge challenge with re-branding, marketing, redirects, brand recognition etc, but I think we simply wish to make it happen. In the coming weeks/months, the domain change will occur, followed by a brand new website and an updated forum.

PS! I know many of you are professionals with branding/marketing experience, and we would love to hear back from you about the change. Any negative feelings, or any feedback whatsoever, let us know! Thanks :)
 
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Martin
Experienced
Posts: 626
Joined: 31 Jan 2011, 04:24

Re: imagevuex.com will soon become photo.gallery

13 May 2016, 13:09

Hi Karl,

Every change in things you've come accustomed to, feels a bit uncomfortable in the beginning but that disappears over time :-)

But, for what it's worth.. my first reaction was if the name 'photo.gallery' wasn't a bit too common... that is was not distinctive enough so that it wouldn't stand out among other photo-sites...
But, then again, who am I... :-) perhaps such a common name helps to reach a broad audience in no time...
ImageImage
 
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mjau-mjau
X3 Wizard
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Posts: 11337
Joined: 30 Sep 2006, 07:37

Re: imagevuex.com will soon become photo.gallery

13 May 2016, 14:02

Martin wrote:But, for what it's worth.. my first reaction was if the name 'photo.gallery' wasn't a bit too common... that is was not distinctive enough so that it wouldn't stand out among other photo-sites...
But, then again, who am I... :-) perhaps such a common name helps to reach a broad audience in no time...
I can't disagree that photo.gallery sounds a bit common, and we would likely brand our gallery with a name: X3, or perhaps photo gallery ONE. However, although "imagevue" is branded, I don't see how this is of any benefit ... Its a difficult name, and those who remember it often mistake it as "imageview". I can't see how having a domain "imagevuex" in any way helps bringing new clients because of the domain itself.

So I do agree with you, but photo.gallery seems a bit more clean-cut, and possibly more ambitious, as we are with X3.

Thanks for feedback!
 
drzylvon
Experienced
Posts: 47
Joined: 11 Feb 2014, 20:01

Re: imagevuex.com will soon become photo.gallery

16 May 2016, 03:55

Hi Karl,

As someone pointed out, Photo Gallery is a bit common and imagevue indeed became a brand to my eyes. I think you should keep it 'branded', with a new one why not...

all the best
 
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Bulletproof IT
Experienced
Posts: 134
Joined: 04 May 2013, 08:36

Re: imagevuex.com will soon become photo.gallery

18 May 2016, 19:22

x3.photo.gallery
I think it is a great idea to utilise the new domain name TLDs. You're boosting SEO.

photo.gallery is just the URL, you will still have "photo.gallery/support/" and so on. But you can always do PhotoAlbums.gallery, so you have more SEO keywords...

Also, there is nothing stopping you from putting "ImageVue X3" as the brand name on that site. Just because a domain name is "xyz.com" doesn't mean you cannot have Xray Yankee Zulu Pty Ltd, or One two three Accounting Services as "sydney.accountants" or "accountants.sydney". The domain name is meant to be memorable and contain keywords for what the site offers (products & services) - not just the business name or company name!

Good luck!
» I Imagevue X3 «
 
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mjau-mjau
X3 Wizard
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Posts: 11337
Joined: 30 Sep 2006, 07:37

Re: imagevuex.com will soon become photo.gallery

19 May 2016, 07:13

Thanks 8)

Will definitely want/need to keep the "imagevue" name/brand, perhaps less visual, and somehow blend it all together.